Thursday, May 27, 2010
Digital Watermarking Alliance Schedules Webcast on Content Identification


 
 

The ease and speed digital content circulates across the Internet has provided unprecedented opportunities for both creators and consumers; however, it also presents a major issue: Once content makes its way to the Web – whether it’s a photograph, book, document, song, TV show, or movie – it can be immediately viewed by anyone and be subject to appropriation by well-meaning and unscrupulous users alike.

On Monday, June 7 at 10am PST/1pm EST, we will present “The Case for Content Identification: Supporting New Business Models and Effectively Managing Key Business Assets,” a forward-thinking webcast on how digital watermarking can address this issue as well as enhance consumer experiences.

During this free, hour long webcast, you can expect to learn:

  • The importance of content identification in today’s digital world
  • What is required for digital content to reach its full potential
  • How content identification through digital watermarking can benefit consumers, copyright owners, brands and distributors
  • How content owners can leverage the power of content identification to provide their consumers with new and personalized rich media experiences
  • New consumer experiences made possible by effective content identification

Click here to register for this webcast >>

 

 
Register Today >>
 
   
 

 

Additional Resources

DWA Brochure
Download the DWA Brochure (PDF, 160kb)

DWA Members

How Digital Watermarking Works